The 4 Things You Need to Have in Your Website Articles!
The importance of having articles in websites today, is vital for all internet marketers to be successful. Articles are a key factor in generating traffic to your site and ultimately are what will make it successful. It has become a key element in making a site work and earn a profit. If you are a web owner or site operator then the articles you use, will need to work with your topic and you need to have a strong inclination, on which to use and where to use them.
Articles have been known to be the driving force in generating traffic to a website. Getting better rankings on search engine pages is also done by your articles, often making them the determining factor in that regard. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.
It is not just about stuffing your site with articles, they have certain requirements as well. In order to get the most benefits from your articles, your site will need to have each of the requirements. Each article will need to be interesting to your customers and well written, so they will keep returning to your site for more. People are more likely to recommend good articles to their family and friends.
Here are some tips to help you in making your articles.
1. Keywords and Keyword Phrases.
The keywords and keyword phrases that you use should always focus around your article. People, will usually visit websites to either browse around, or they are looking for specific topics of interest to them. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for; e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera, or it could be anything they want.
That is why it is imperative to have keywords in your article that are related to your site. For example, if you maintain an auto parts site, you must be able to have articles about cars and their parts. You can purchase the tools you need on the internet that are created to help webmasters locate and find the most beneficial keywords and keywords phrases on any given topic. These resources will help you determine the keywords to use in your article.
2. Keyword Density
Now that you have your keywords and keyword phrases, you must use them fully. Having effective keyword density is essential in order for a search engine to be aware of it.
Articles should at least have ten to fifteen percent of keyword density in their content, for search engines to rank a site high in their search results. Getting a high rank is what articles do best for a site.
Basically keyword density is just the number of times you use a keyword or keyword phrase in your article. Of course, the number of times you can use them, will depend on the size of the article. An effective article must have a keyword density that is not too high or too low. If you use them too much you can loose article structure quality, and then you run the risk of appearing overeager, which is a turn off to readers or even to the search engines.
A low number may be ignored by the search engines.
3. Good Articles
Having good content is another reason why keyword ’overkill’ is a bad idea. They must also be regarded as good reading materials. Articles must be able to entertain people as well as provide good information and help for their needs. Articles should be written well with correct spelling and good grammar. If you want people to trust you, make your work good and well thought out.
Often people who visit sites, enjoy looking at facts, statistics and figures. Try to get great information and as many facts as you can. A good and well written article will boost your reputation as an expert in your chosen field or topic. This will help people to feel confident that what they are reading is true and something they can rely on.
4. Linking Articles
If you are going to submit your article to ezines, or add your article to newsletters or other sites, it is crucial that you remember to ALWAYS include a link back to your webpage site.
Have a little resource box with a brief description of your site and it should always be placed right after the articles that you have submitted. If people like your articles, they will most likely click on the link directing them to your site.