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You are here: Home / Webmaster Tips / Sales and Marketing / Are You Already Marketing On The Internet

Are You Already Marketing On The Internet

July 22, 2009 by Tricia

Have You Begun An Internet Marketing Business?

You may have already considered this question for your own life. If given enough thought, just about any business owner who utilizes the Internet for any purpose, will likely find that whether or not they intentionally organized an Internet marketing campaign, they may already be marketing their products or services on the Internet. Let’s take a look at some of the more clever ways business owners can be already marketing their services or products on the Internet.


Does your business have a website? It’s good to know, that businesses that already have an internet website, more than likely already have their product or services online, simply because they have a website. When a business has an active website, then it has the potential for getting site visitors. Even if you are not currently working to promote your business website, it may still create interest in your products and this way of generating income is called, ’passive marketing’.

Do you participate in message boards and include a link to your website in your signature? If you answered “yes” to this question, then you are most likely already marketing on the internet. Savvy business owners realize the importance of participation in industry related message boards to create an interest in their products and services, while they work to establish themselves as knowledgeable about the industry, they will also offer a link to their own website, that can be found usually along the bottom of the page. Some business owners do not even realize this, and can be reaping the benefits from this type of internet marketing by way of use of the people that participate in their message board.

Do you include keywords which are relevant to your business in the content of your website? Optimizing a website by using keywords or keyword phrases will only work to your advantage in effectively promoting your online business. Essentially this type of search engine optimization (SEO), will effect the density of the result pages and search engine ranking and this can happen whether a business owner is aware of the keyword concept or not. Business owners will likely use certain words, based on the type of products and services they offer, just because it is natural and logical to do so. It will also enable search engines to use the keywords from your business website to increase your page rankings. Still, the idea behind SEO is more complex and engaging than only the frequent use of keywords, yet having those keywords or keyword phrases on your website will help to increase your business success.

Have you set-up your website to receive any type of feedback from your online customers? Again, this would be another way business owners are sometimes marketing on the internet without realizing it. Successful businesses will often make use of customer survey information to further enhance their business and website business owners, can also conduct online surveys from their customers in regards to the products they sell. Although the business owners may be doing this simply for a business purpose, the fact that it is done online makes it fall into the category of Internet marketing.

We have discussed several ways in which business owners may already be marketing online ; let’s discuss what business owners need to do to have an increased online presence. Even if a business owner was marketing online unintentionally, they may now want to begin increasing their marketing potential via the internet. One of the best ways to accomplish this is to work with someone who has experience in Internet Marketing, who will help build your website domain to reach a larger online audience.

Before you purchase any products or services to increase your search engine marketing business, you need to do some extensive research; otherwise you may end up, spending the money with nothing to really show for it.




Filed Under: Sales and Marketing Tagged With: internet marketing, internet marketing business, keywords, marketing on the internet, marketing online, optimizing a website

Comments

  1. Cindy says

    July 23, 2009 at 9:24 am

    Thank you for these tips to improve my business. My job had website but it definitely was not enough.

  2. Los Angeles Locksmith says

    July 29, 2009 at 3:02 pm

    Yes I am. Thanks for the information. I realize seo is the heart of internet marketing.

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