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Try Out Article Marketing – It Works

May 28, 2009 by Tricia

Any website owner who starts down the path of internet marketing will soon discover how many “guru’s” are out there all claiming some secret trick to boost your search engine rankings.  The reality is there are a few things to really pay attention to, but most of it really comes down to hard work.  Depending on what keywords you want to rank for, you can achieve success in a week or 2 or it may take months of hard work to get any results.

Aside from basic webpage SEO stuff to make sure everything is done correctly, the biggest single factor still in your rankings is the number of links and where they come from.  The PR (page rank) of the site linking to you is important, as is the content on that site.  Reciprocal links used to work really well (you link me, I link you) but now its really downplayed by Google as a valid method of links.

The easiest way to get links is through article marketing.  This is not the least work path, its the easiest as far as results go in my opinion.  The setup is simple:

  1. Do some keyword research on your topic.  Pick 2-4 keywords you will focus on.  Make sure they get decent search volume but do not go after stuff that is too generic (meaning it will have unusually large searched volume) – those will be way too hard to rank on in a reasonable time.
  2. Plan on writing 10 – 12 articles of 300-400 words each, using 2 of the keywords with links to your site in each article, with no more than 3 links per article total.Use the keyword itself as your link text, not http://.
  3. Publish 4 of the articles on a major article directory that has good ranking such as Ezine Articles or ArticlesBase.  These have human reviewers so it will take a bit of time to get your article published.  Luckily they do not expect it to be the first time its published, so while you are waiting there you can post it elsewhere.
  4. Make sure you get some software that helps to spin the article content and links.Spinning an article allows you to auto substitute other words or phrases into the article each time it is published so you get a slightly unique version to a totally new version depending on how much you spin it.  DO NOT try to use rewriting software – I have seen none that do a decent job – usually it reads like garbage and that will not help your rankings.  If you spin an article right, you can easily get 10-20 different reading articles from a single article, enough to not worry about duplicate content out there (and possible penalties).
  5. The next step is to mass distribute your articles to sites looking for great content.  You can do this manually for free, or find some tools to purchase that can greatly speed this up.  I usually choose to pay some money in the savings of time.  There are so many things to do, you have to trade off somewhere.  You want to make sure you spread out the distribution – its unnatural for any site to go from no links to 500 links in 1 day – what is more natural is 0 to 10 to 18 to 25 to 40 … over several weeks build it up.
  6. You will need to start tracking your ranking level on the few keywords you have picked out.After you have used article directories to get about 300 links or so you should start to see a boost in rankings.  Some keywords that are not as competitive, much less, and of course, some it might take thousands.Your goal on most keywords should be to get into the top 10-15 in ranking, number 1 is nice but sometimes the effort needed to keep and hold it is not worth it.
  7. In addition to the article work, you can also use social media accounts to link to each of the articles you publish AND also to your main web site.  You should make a hub pages site and a squidoo lens about your site or niche as well with links to the site.

Sites all want fresh content on them to improve their quality score.Most want articles about their site topic to keep the viewer on the site longer and to get better search engine ranking.  This is exactly why article marketing works – you get links on distribution sites, webmasters get to search for content to add to their site from what is published.




Filed Under: Sales and Marketing Tagged With: article directory, article marketing, articles, content, free articles, free content, journal articles

Making Money Online?

March 13, 2009 by Tricia

Are you ready for a life changing turn?

How often have you heard that there’s a lot of money to be made online.Perhaps you read a newspaper column that had a nice big advertisement next to it asking for three payments of $17.95 or maybe a friend of a brother-in-law made millions online and retired early.  Maybe just maybe you’ve been skeptical up until now but something just tells you there is money to be made online, something whispering late at night that you can succeed if only you’ll try.

Well the truth is that there is money to be made online and there’s a lot of it at that.  Not to mention all the ways to make money online, man o man are there a lot.  If that question’s been keeping you up late at night burning the midnight oil, you need to ask yourself a new question.  How can I begin to capitalize on this online phenomena?

The first thing you need to do is find an internet marketing mentor, someone who’s been there before and knows the roads that must be traveled. He or she will protect your best interests because it is their duty, It will be like having a dedicated lifeguard at the beach saving you from drowning.  Choosing a good mentor can be a very hard task indeed.  You’ll have to kiss a few frogs to find a prince, but just keep on kissing and do it fast, and once you’ve found one never let’em go.

After you’ve found your mentor it’s up to you, read the material, try the material, and rinse and repeat.  This is where most people get stuck, they just keep reading and reading on and on.  You’ll know you’ve found a good mentor when they kick your butt and tell you to get moving instead of just reading.  Since I intend to give it to you straight there are a lot of other obstacles to your online success; personal things, professional things, even technical things.  You’ll have to become a true entrepreneur and go over them, through them, or around them before you receive success.Just remember, when you go through the trials that will come up, you can gain a lot of leverage by learning from other peoples mistakes.

Filed Under: Sales and Marketing Tagged With: internet marketing, make money online, online entrepreneur

How To Make Money On Ebay

March 13, 2009 by Tricia

If you’ve ever read an article about eBay, you will have an idea of the kinds of incomes people are making – it isn’t unusual to hear of people making thousands of dollars per month on eBay.

Next time you visit eBay, see how many PowerSellers there are: you’ll find quite a few.

Now consider that every single one of them must be making at least $1,000 per month, as that is eBay’s requirement for becoming a PowerSeller.Silver PowerSellers earn at least $3,000 each month, while Gold PowerSellers earn more than $10,000, and the Platinum level is $25,000. The top ranking is Titanium PowerSeller, and to qualify you must make at least $150,000 in sales every month!

The fact that these people exist gives you come idea of the income possibilities here. Most of them never set out to even start up an eBay store – they simply started selling a few things, and then kept going.

There are plenty of people whose full-time job is selling things on eBay, and some of them have been doing it for years now.

Can you imagine that?

Once they’ve bought the stock, everything else is pretty much pure profit for these people – they don’t need to pay for any business premises, staff, or anything else. There are multi-million dollar businesses making less in actual profit than eBay PowerSellers do.

Even if you don’t want to quit your day job and really go for it, you can still make money with ebay classified.  You can pack up orders during the week and take them down to the post office for delivery each Saturday. There are few other things you could be doing with your spare time that have anywhere near that kind of earning potential.

What’s more, eBay doesn’t care where you live, who you are, or what you look like: some PowerSellers are very young, or very old. Some live out in the middle of nowhere where selling on eBay is one of the few alternatives to farming or being very poor.

eBay tears down the barriers to earning that the real world constantly puts up. There’s no commuting involved and no job interview – as long as you can post things, you can do it.

Put it this way: if you know where to get something reasonably cheaply that you could sell, then you can sell it on eBay – and since you can always get discounts for bulk at wholesale, that’s not exactly difficult.

Buy a large amount of something in-demand cheaply, sell it on eBay, and you’re making money already, with no start up costs.

If you want to test it out before you commit to actually buying anything, then you can just sell things that you’ve got lying around in the house. Search through that cupboard of stuff you never use, and you’ll probably find you’ve got a few hundred dollars’ worth of stuff lying around in there!

This is the power of eBay: there is always someone who wants what you’re selling, whatever it might be, and since they’ve come looking for you, you don’t even need to do anything to get them to buy it.

So you want to get going on making money with ebay?

Well, that’s excellent! There isn’t much you need to learn to get started…

Filed Under: Sales and Marketing Tagged With: ebay and income, ebay income, income from ebay, make money on ebay, making money online

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